Platform Overview

Shopify

Shopify Overview

Shopify: Purpose-built ecommerce platform with comprehensive selling tools and 8000+ apps.

Wix

Wix Overview

Wix: Drag-and-drop website builder with ecommerce add-ons. $23-$59/month with decent design flexibility.

Fee Comparison

Aspect Shopify Wix Notes
Ecommerce FeaturesComprehensiveBasic-moderateShopify superior
App Ecosystem8000+200+Shopify more apps
Design ControlTheme-basedDrag-and-dropWix more flexible
ScalabilityHighly scalableLimited growthShopify better

Our Recommendation

Shopify for ecommerce business; Wix for simple stores with design flexibility.

Key Takeaways

What to Consider

  • Platform fees are only part of the equation - factor in fulfillment, shipping, and your time.
  • Consider your product type and target audience when choosing between Shopify and Wix.
  • Use our Profit Calculator to estimate exact costs.

Key Takeaways

  • Always calculate your total fees before listing — use our free calculator below.
  • Consider your product category and selling volume when comparing platforms.
  • Factor in fulfillment costs for an accurate profit comparison.

Calculate Your Fees

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Data Methodology & Disclaimer

Fee data and benchmarks in this article are sourced from official platform documentation and cross-referenced with publicly available rate schedules as of April 2026. Calculations use standard fee formulas; individual results vary based on product category and specific listing details.

Disclaimer: This article is for informational purposes only and does not constitute financial, legal, or tax advice. Check the latest rates at each platform's official seller fees page. Fee structures reflect publicly available information as of April 2026 and are subject to change. Always verify current rates before making financial decisions.