Platform Overview
FBA Overview
FBA (Fulfillment by Amazon) handles storage, packing, shipping, and customer service. Sellers pay fees but gain Prime eligibility.
FBM Overview
FBM (Fulfilled by Merchant) requires sellers to handle all fulfillment. Lower costs but more time investment.
Fee Comparison
| Aspect | FBA | FBM | Notes |
|---|---|---|---|
| Storage Fees | $2.40-$7.20/cu ft | $0.00-$0.40/month | FBA expensive |
| Fulfillment Fees | $3.22-$7.18/item | Your cost + labor | FBA per-order cost |
| Prime Eligibility | Yes | No | FBA major advantage |
| Customer Service | Amazon handles | FBM seller handles | FBA convenience |
| Return Processing | Amazon handles | FBM seller handles | FBA easier |
| Shipping Speed | Fast (Prime) | Varies | FBA faster |
| Inventory Limits | Limited by category | Unlimited | FBM more flexible |
Our Recommendation
Choose FBA for time savings and Prime eligibility. Choose FBM for control and lower per-order costs on higher-margin items.
Key Takeaways
What to Consider
- Platform fees are only part of the equation - factor in fulfillment, shipping, and your time.
- Consider your product type and target audience when choosing between FBA and FBM.
- Use our Profit Calculator to estimate exact costs.
Key Takeaways
- Always calculate your total fees before listing â use our free calculator below.
- Consider your product category and selling volume when comparing platforms.
- Factor in fulfillment costs for an accurate profit comparison.
Data Methodology & Disclaimer
Fee data and benchmarks in this article are sourced from official platform documentation and cross-referenced with publicly available rate schedules as of April 2026. Calculations use standard fee formulas; individual results vary based on product category and specific listing details.
Disclaimer: This article is for informational purposes only and does not constitute financial, legal, or tax advice. Check the latest rates at each platform's official seller fees page. Fee structures reflect publicly available information as of April 2026 and are subject to change. Always verify current rates before making financial decisions.