Fee Overview
| Fee Type | Details |
|---|---|
| Who It's For | Growing ecommerce businesses that need professional tools beyond the basics. Best balance of cost and features. |
| Professional Reports | Access to detailed sales, customer behavior, and marketing reports to optimize your store's performance. |
| Gift Cards | Issue and sell digital and physical gift cards to boost revenue and attract new customers. |
| Staff Accounts | Includes 5 staff accounts. Ideal for small teams with multiple roles. |
Key Takeaway
Most popular Shopify plan
Pro Tips
ðĄ Tip: The Shopify Plan ($105/month) is the sweet spot for growing businesses. The 1% reduced transaction fee (vs 2% on Basic) pays for itself once you process over $10,500/month in sales through external payment gateways.
ðĄ Tip: Gift cards on the Shopify Plan are a powerful revenue tool. Offer them during holidays and as corporate gifts â studies show gift card buyers spend 30% more than average customers and often become repeat purchasers.
ðĄ Tip: Use the 5 staff accounts strategically. Assign roles carefully: fulfillment, customer service, marketing, and analytics. Each role can have tailored permissions, keeping your store secure while enabling team collaboration.
Frequently Asked Questions
What professional reports come with Shopify Plan?
The Shopify Plan includes professional reports covering sales, customer behavior, marketing performance, and inventory. You get reports like "Sales by Traffic Source," "Customer Lifetime Value," "Most Valuable Customers," and "Marketing ROI." These insights help optimize ad spend and identify your best-selling products.
How do gift cards work on Shopify Plan?
Gift cards on Shopify Plan let you create digital and physical gift cards. You can set custom denominations, track redemption, and they never expire. Gift cards boost average order value by 15-30% as recipients often spend beyond the card's value. They're also great for customer acquisition since recipients who redeem become customers.
Can I upgrade from Shopify Plan to Advanced Shopify?
Yes, you can upgrade from Shopify Plan ($105/mo) to Advanced Shopify ($299/mo) at any time. The upgrade adds 15 staff accounts (vs 5), the Advanced Report Builder, third-party calculated shipping rates, and a reduced credit card rate of 2.4% (vs 2.6%). The $194/month difference is worth it for stores processing over $20,000/month.
What payment processing rates does Shopify Plan include?
Shopify Plan ($105/mo) includes Shopify Payments at 2.6% + $0.30 per online transaction (vs 2.9% on Basic). In-person with Shopify POS is 2.5%. External payment gateways cost an additional 1% transaction fee. For stores processing $50K/month, upgrading from Basic to Shopify saves $150/month in processing fees.
Key Takeaways
- Use Shopify Payments to eliminate the 2% external gateway fee â saves $200+/year at $10K revenue.
- Upgrade to Shopify Plan ($105/mo) once you exceed $1,000/month in sales â the 1% fee reduction pays for itself.
- Annual billing saves 25% vs monthly ($39 vs $49/mo on Basic). Use our Shopify calculator to compare plan costs.
Data Methodology & Disclaimer
Fee data and benchmarks in this article are sourced from official platform documentation and cross-referenced with publicly available rate schedules as of April 2026. Calculations use standard fee formulas; individual results vary based on product category and specific listing details.
Disclaimer: This article is for informational purposes only and does not constitute financial, legal, or tax advice. Check the latest rates at each platform's official seller fees page. Fee structures reflect publicly available information as of April 2026 and are subject to change. Always verify current rates before making financial decisions.