Platform Overview
Etsy Overview
Etsy is the top handmade marketplace with 96 million buyers and 6.5% transaction fees. Perfect for unique handmade items.
Amazon Handmade Overview
Amazon Handmade offers Prime eligibility with 12% referral fees. Smaller audience but access to Prime shoppers.
Fee Comparison
| Aspect | Etsy | Amazon Handmade | Notes |
|---|---|---|---|
| Transaction Fee | 6.5% | 12% | Etsy 5.5% cheaper |
| Buyer Traffic | 96 million | 300 million | Etsy focused |
| Monthly Fee | $0-$100 | None | Decop flexible |
| Handmade Verification | Required | Required | Both verify |
| Auction Option | No | No | Decop neither |
| International Sales | Global | Global | Decop both |
Our Recommendation
Etsy is the clear winner for handmade sellers due to audience, fees, and craft-focused community.
Key Takeaways
What to Consider
- Platform fees are only part of the equation - factor in fulfillment, shipping, and your time.
- Consider your product type and target audience when choosing between Etsy and Amazon Handmade.
- Use our Profit Calculator to estimate exact costs.
Key Takeaways
- Always calculate your total fees before listing â use our free calculator below.
- Consider your product category and selling volume when comparing platforms.
- Factor in fulfillment costs for an accurate profit comparison.
Data Methodology & Disclaimer
Fee data and benchmarks in this article are sourced from official platform documentation and cross-referenced with publicly available rate schedules as of April 2026. Calculations use standard fee formulas; individual results vary based on product category and specific listing details.
Disclaimer: This article is for informational purposes only and does not constitute financial, legal, or tax advice. Check the latest rates at each platform's official seller fees page. Fee structures reflect publicly available information as of April 2026 and are subject to change. Always verify current rates before making financial decisions.